Privacy Policy

Effective Date: August, 2026
Last Updated: August, 2026

Boetika LLC ("we", "us", or "our"), the legal entity behind Hijabrush: Sacred Hair. Sacred Care, operates the website www.hijabrush.com, referred to as the Site, and offers products and services, collectively referred to as the Services, through this platform.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use the Site, place an order, or otherwise engage with us.

By using the Site or any of our Services, you agree to the terms of this Privacy Policy.

Personal Information

We collect information that can identify you, either directly or indirectly. Depending on your interaction with our Site, this may include:

• Contact Information: Your name, email address, phone number, billing address, and shipping address.
• Account Details: Your username, password, preferences, and account settings.
• Payment Information: Credit or debit card details, payment method, and transaction history.
• Order and Transaction Details: Products viewed, purchased, returned, exchanged, or cancelled.
• Communication Data: Customer service inquiries, feedback, reviews, and support requests.
• Device and Usage Data: IP address, browser type, operating system, session duration, pages viewed, clicks, and referring URL.
• Cookies and Tracking Technologies: Information collected to improve navigation, understand Site usage, and personalize your experience.

We collect personal information through the following methods:

• Direct interactions: When you create an account, place an order, contact customer service, submit a form, or sign up for our emails.
• Automated technologies: Through cookies, analytics tools, pixels, and similar technologies.
• Third-party services: From services such as Shopify, payment processors, fulfillment providers, and other platforms that help us operate and improve the Site.

We may use your personal information to:

• Provide and manage our Services: Process orders, manage your account, ship products, and facilitate returns, exchanges, and refunds.
• Enhance your experience: Save your preferences and tailor content, product suggestions, and Site functionality.
• Marketing and advertising: Send emails or SMS messages with your consent and provide personalized advertisements based on your activity.
• Security and fraud prevention: Detect, investigate, and prevent fraudulent activity, protect account integrity, and secure payments.
• Legal compliance: Respond to lawful requests and comply with applicable laws, regulations, and legal obligations.

We may share your personal information with:

• Shopify: Our e-commerce platform provider, which collects and processes data as described in Shopify’s own privacy policies.
• Service providers: Including payment processors, hosting providers, marketing platforms, analytics providers, and fulfillment partners.
• Business and marketing partners: For personalized advertising, promotional activities, and collaborative campaigns where permitted by law.
• Legal authorities: When disclosure is required by law, regulation, court order, or legal proceeding.
• Corporate transaction participants: In connection with a merger, acquisition, restructuring, financing, or sale of all or part of our business.

We do not sell or share personal information for monetary gain, and we will not do so without obtaining your consent where required by applicable law.

Shopify powers our online store and may collect and process your personal information independently to operate and improve its platform.

Shopify may use aggregated or combined customer data across merchants for purposes such as fraud detection, analytics, and personalized advertising.

You can learn more about how Shopify handles personal information and exercise certain privacy rights through the Shopify Privacy Portal.

We and our service providers may use cookies and other tracking technologies to:

• Analyze website traffic and usage.
• Personalize content and product recommendations.
• Remember your preferences and the products in your shopping cart.
• Measure advertising and marketing performance.
• Maintain essential Site functionality and security.

You can manage cookie preferences through your browser settings or opt out of certain cookies through the cookie banner on the Site, where available.

Our Services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16.

If you believe that a child has provided us with personal information, please contact us so that we can investigate and delete the information where appropriate.

Your personal information may be transferred to, processed, or stored outside your country of residence, including in countries that may have different data protection laws, such as the United Arab Emirates, Canada, and the United States.

When transferring personal information outside the European Economic Area or the United Kingdom, we rely on recognized legal safeguards, such as Standard Contractual Clauses, adequacy decisions, or other lawful transfer mechanisms where required.

We retain personal information only for as long as reasonably necessary to:

• Fulfill and manage your orders.
• Maintain your account and customer service history.
• Comply with legal, tax, accounting, and regulatory obligations.
• Resolve disputes and investigate complaints.
• Prevent fraud and enforce our agreements and policies.

The applicable retention period may vary depending on the nature of the information and the purpose for which it was collected.

We implement reasonable administrative, technical, and organizational safeguards designed to protect your personal information. These measures may include encryption, secure hosting, restricted access, and account security controls.

However, no online system or method of electronic storage is completely secure. We recommend using a strong and unique password and keeping your account credentials confidential.

Depending on your location and applicable law, you may have the right to:

• Request access to your personal information.
• Correct inaccurate or outdated information.
• Request deletion of your information.
• Request a portable copy of certain information.
• Object to or restrict certain processing activities.
• Withdraw your consent where processing is based on consent.
• Manage marketing communications by unsubscribing from our emails.

You may exercise your privacy rights by emailing us at contact@hijabrush.com. We may need to verify your identity before processing your request.

Users in the European Economic Area or the United Kingdom may also have the right to submit a complaint to their local data protection authority.

Our Site may contain links to third-party websites, services, or social media platforms. We do not control and are not responsible for the privacy practices, security, or content of those third-party services.

We encourage you to review the privacy policy of any third-party website before providing personal information.

We may update this Privacy Policy from time to time to reflect legal, operational, business, or technological changes.

When we update this policy, we will post the revised version on this page and update the Last Updated date. Where required by law, material changes may also be communicated through email or a notification on the Site.

If you have questions or concerns about this Privacy Policy, or wish to exercise your privacy rights, please contact us:

Email: contact@hijabrush.com